🧊 How One Agent Re-Engaged 4 Cold Buyers with a 2-Minute Email
Every week, we share a proven AI prompt that helps agents like you market smarter, save time, and close more deals. All prompts work with free versions of tools like ChatGPT, Gemini, Claude, Grok, or Perplexity.
This week’s prompt comes from an agent in Denver who used AI to write a re-engagement email that reignited interest with 4 cold buyer leads. Two booked two tours by the end of the week.
💬 Prompt of the Week:
Re-Engage Cold Buyer Leads
Use this when you want to revive stalled conversations or reconnect with buyers who ghosted.
Prompt:
“Write a short, friendly follow-up email to a potential homebuyer who I haven’t heard from in a few weeks. Make it feel helpful, not pushy. Ask if their timeline or needs have changed, and offer to send new listings that match what they’re looking for. Keep it casual and warm.”
📥 Sample Output (from Claude):
Subject: Still house hunting?
Hey [First Name],
Just checking in, I know life gets busy! Has anything changed in your home search timeline?
If you're still looking, I’d be happy to send over a few fresh listings that match what you had in mind.
Let me know what’s changed (if anything), and I’ll tailor the search accordingly.
Talk soon,
[Your Name]
✅ Simple, effective, and sounds like you wrote it — not a robot.
🧠 Pro Tip: Customize for Different Scenarios
Try adding this to the prompt:
“Make it sound upbeat and high-energy”
“Include a quick market update”
“Mention that mortgage rates have dropped slightly”
“Reference a property they previously liked”
Each version can be tailored to the lead’s history.
This week's reminder: a warm lead is only one message away from re-engaging. Use AI to get there faster.
If you know a team member, broker, or agent who wants to work smarter with AI, forward this or send them here: agentinsider.beehiiv.com